Brainss.co.uk – Every day, nearly 5 billion videos are viewed on YouTube Channel. In other words, how do you get more people to see your YouTube channel?
1. Killer Content to Get More YouTube Views
You can’t save a channel with poor content with all the promotion in the world; you need to be able to increase the number of people who visit your YouTube channel.
Even if you get a few initial views, you’ll need to consistently produce high-quality content if you want to build a following and keep them interested.
The type of content you use will be determined by your company’s goals and the preferences of the people who will read it. Differentiating yourself from the rest of the crowd is critical.
What is your unique selling point, and how can you demonstrate it in a video?
Creating a content strategy for your YouTube channel is the next step. Get a clear idea of what topics you want to cover and how long it will take to produce each video.
When looking at the top 100 YouTube brands, an interesting finding was made by Pixabliity: they found that the most successful brands changed up their video length to keep their audience engaged as they progressed further down the marketing funnel.
Make sure to experiment with different types of content and video length.
2. YouTube SEO (Yes, It is A Thing)
In order to save a channel with poor content, no amount of marketing will be able to compensate; you must be able to increase traffic to your YouTube channel.
You may get a few initial views, but if you want to build a loyal following, you need to consistently produce high-quality content.
Choosing the right type of content is a function of your company’s goals and the interests of your intended audience. Standing out from the crowd is critical.
Is there a way you can use video to showcase your unique selling proposition?
A content strategy for your YouTube channel must then be devised after that. Identify the topics you want to cover, and plan out a timetable for each video’s filming, uploading, and promotion.
When looking at the top 100 YouTube brands, an interesting finding was made by Pixabliity: they found that the most successful brands changed up their video length to keep their audience engaged as they moved down the marketing funnel.
So don’t be afraid to experiment with different types of content and video length.
3. Upload Frequently to Get More Traffic on YouTube Channel
Do you believe that more videos equal more views?
True, but only to a degree.
Uploading as frequently as possible without sacrificing quality is the goal for most people.
So, if you’re able to spare the time and resources, go ahead and post multiple videos each week.
When quality begins to decline, you’ll notice a drop in viewers as well.
It’s best to stick to a timetable. Decide how often you want to post, whether it’s weekly, biweekly, or monthly, and stick to it.
A realistic schedule is best, but remember that you can always increase or decrease the frequency of your posts as you gain experience with the platform and the types of content that most appeal to your target market.
4. Edit for Quality
Clear: high-quality production does not necessitate good video.
In other words, it’s okay if you don’t have the most expensive video gear or thousands of dollars to invest in your video strategy when you’re just getting started.
However, you must ensure that your videos are of a professional quality. Clean, well-lit, and professionally written are all examples of this.
Start small, then. When it comes to video marketing, the “floating head” strategy is a simple and effective one. In order to ensure that your on-screen personality is well-rehearsed and engaging, you will want to ensure that the background provided is clean and unobtrusive, as well.
Record as many takes as possible and then select the best ones to use in the final product.
5. Use Tools to Drive Traffic to Your YouTube Channel
Even though editing can take a long time, there are tools that can speed things up.
These include Adobe, YouTube Editor and iMovie (to name a few) (also Sony Vegas and even Windows Movie Maker work).
But YouTube isn’t the only place where editing software comes in handy.
Any YouTuber who is serious about their channel’s growth should take a look at Tubebuddy, a tool created specifically to manage some of the smaller tasks associated with running a channel
Video SEO, Bulk Processing, Promotion, and Data and Research are all subcategories of its Productivity Tools.
To learn more about the company’s founder, Phil Starkovich, check out this interview.
6. YouTube Channel Traffic, Views, and Clicks Increased by Thumbnails
A good first impression is crucial.
Consequently, the first thing your viewers see must grab their attention and draw them in.
Fortunately, custom thumbnails make this possible. Instead of relying on YouTube to choose an image for you, take some time to carefully select one that best represents the content of your video.
With YouTube, you can choose between three different time intervals — the 14 mark, 12 mark, and 34 mark — or create your own using a design tool like Canva.
To make your video stand out even more, consider including a caption. It’s possible to enhance your video or thumbnail with an annotation, which is a text box that appears in the video or thumbnail and allows you to add additional information and boost your CTA.
What video in particular caught your eye? Someone who took the time to make a thumbnail (and yes, I like Linkin park and my kids watch Baby Einstein videos :).
7. Use a Call-to-Action (CTA)
CTAs can have a big impact on your overall growth, even if they are simple.
For example, you can ask viewers to subscribe, like your video, or click the link in your description by telling them what you want them to do.
8. Interact With Others to Increase YouTube Channel Traffic
As with any other social media platform, your interactions with other users will have a major impact on your overall popularity.
As a result, keep an eye out for similar content on other channels you’ve subscribe Share your own videos with others by leaving comments and, if appropriate, including a link to one of your own.
Asking for video recommendations in the comments is a good way to take advantage of this interactivity. This will not only increase their involvement, but it will also foster a sense of community.
9. Look at Livestreaming
Live streaming has become a popular method of communication thanks to apps like Snapchat, Instagram, and Facebook stories.
The same thing can be found on YouTube. Using the livestreaming feature, you can interact with your audience in real time, which is ideal for spontaneous announcements or breaking news in your area of expertise.
When it comes to advertising, you can’t go wrong.
Businesses can benefit greatly from YouTube ads, even though they are notorious for their ad skippable previews at the beginning of videos that you’d rather not watch.
Customers who saw an advertisement on YouTube are more likely to purchase a product than those who did not.
TrueView In-Stream ads, True-View Discover Ads, and Bumper ads all fall into the skippable or non-skippable categories, and there are three to choose from.
Check out this in-depth guide to learn more about YouTube advertising and how it works.